For SaaS companies running on AWS

Tenant onboarding in minutes, not days.

And from minute 36 onward, the console where you operate, audit and measure every tenant — every day, not just the first one. Control Plane deploys inside your own AWS account.

The process that takes you three days today. Zero manual steps.

tenants / provisioning 00:00:00
Andes Logistics
tier: business · region: us-east-1 · apps: WMS, RFID
provisioning
  • create_account
  • provision_infra
  • deploy_app
  • register_tenant
  • notify
actor: admin@yourcompany.com running
The problem

Right now, your control plane is a person.

Scaling customers shouldn't mean scaling your infrastructure team. Every multi-tenant SaaS has to create accounts, deploy infrastructure, configure applications, control access, measure cost and audit changes. The question isn't whether you have a control plane — it's whether it's a system, or a set of scripts, spreadsheets and one person's memory.

Onboarding is handmade

The Organizations console, CloudFormation templates copied by hand, workflows triggered repo by repo, migrations run from someone's laptop.

Days of engineering for every new customer. And configuration mistakes that surface in production.

The source of truth is a spreadsheet

No formal tenant state, no history, no controlled way to suspend or reactivate a customer.

Nobody knows the real state without asking a person. And that person can leave.

You don't know what each customer costs

AWS billing arrives consolidated, and per-tenant margin is estimated from a historical average.

Margin erodes quietly — exactly on the accounts that matter most.

The model

Your application has two planes. Only one gets attention.

AWS defines it this way in SaaS Architecture Fundamentals: every SaaS solution splits into an application plane — the multi-tenant functionality your customers use — and a control plane: the services that onboard, authenticate, manage, operate and analyze that environment. AWS is explicit that the control plane is foundational to any SaaS model, regardless of how you deploy or isolate your application.

Application plane

Your SaaS application
ServiceService ServiceTenant provisioning

Control plane — what we deliver

Administration application
OnboardingTenant BillingIdentity MetricsAdmin users

The application plane is where all your product effort goes, because it's what the customer sees. The control plane is your business's infrastructure — and building it properly takes quarters of engineering that add nothing to your product.

The capabilities

AWS defines six core services. We built them.

The list isn't ours. It's the standard you can hold any alternative to — including building it yourself.

Core serviceWhat it actually meansWhat happens without it
OnboardingBringing a full tenant online: create its account, deploy its infrastructure, ship your applications.Every new customer is a manual project measured in days.
TenantThe registry and lifecycle of each tenant: state, tier, configuration, suspension, history.The source of truth is a spreadsheet and one person's memory.
IdentityThe relationship between a user and the tenant they belong to; tenant-aware authentication.Isolation depends on nobody ever misconfiguring anything.
Admin usersYour own team operating the platform, with segregated roles and permissions.Everyone operates with full access to the AWS console.
BillingMetering real consumption per tenant and turning it into invoicing or tiering decisions.You charge a flat fee and absorb every variation yourself.
MetricsPer-tenant business metrics: usage, adoption, activity. The signal of who is growing and who is leaving.You learn about churn when the cancellation email arrives.
The platform

Six modules. One console.

One for each core service in the reference model, plus the one that makes the console yours. Automated onboarding is the most visible result — it isn't the only one.

Tenant onboarding

Included
TodayAccounts created by hand, CloudFormation copied, workflows triggered repo by repo.
With CPOne form triggers a pipeline that creates the account, deploys the infrastructure, ships the apps and notifies.

Tenant management

Included
TodayA spreadsheet, with no formal states and no change history.
With CPFormal states, queryable history, tier changes, suspension and reactivation with a logged reason.

Identity and access

Included
TodayIAM users with access keys stored in repository environment variables.
With CPCognito with mandatory MFA, three segregated roles, secrets in Secrets Manager with scheduled rotation.

Cost per tenant

Included · expands in phase 2
TodayA consolidated AWS bill and a margin estimated from an average.
With CPCost per AWS account visible per tenant, with infrastructure consumption metrics.

Observability and audit

Included · expands in phase 2
TodayWhen something fails, someone reconstructs it from CloudWatch and CloudFormation.
With CPAn audit log of every action, full state history and automatic notifications on failure.

Configuration and white-label

Included
TodayDoesn't apply — there is no console of your own.
With CPYour brand, your application catalog and your pipeline, configurable without touching code.
The mechanism

From request to running tenant, in five automated steps.

Each step runs on a state machine dedicated to your instance, and its progress shows in the console while it happens.

  1. 01

    Create account

    Control Tower Account Factory creates the account in the right OU, inside your own organization.

  2. 02

    Provision infrastructure

    Terraform through Service Catalog stands up network, roles, database and base resources. No direct access to the tenant account.

  3. 03

    Deploy applications

    The pipeline triggers your own CI/CD workflows through their API. Agnostic to your Git provider.

  4. 04

    Register the tenant

    It goes live in the system with state, tier and traceability from the first minute.

  5. 05

    Notify

    The admin gets confirmation — and watched every step in real time while it ran.

What happens when something fails

Pipelines fail. What matters is what's left behind. If the failure happens before the account is created, the process rolls back clean. If it happens after, the account moves automatically into a quarantine organizational unit, the tenant is marked orphaned, and the admin gets an alert naming the exact step that failed. You never end up with live AWS accounts billing without a customer attached.

Architecture

It deploys in your account. Your data never leaves your organization.

Your account, your organization

The platform deploys through Terraform into a dedicated account inside your own AWS Organization. Tenant accounts are created in your organization, not ours.

Serverless end to end

Lambda, API Gateway, DynamoDB and Step Functions. Continuous availability, no servers to maintain, no maintenance windows.

Security by design

Mandatory MFA for administrators, authorization checked on every request, secrets with scheduled rotation, and no static credentials in repositories.

Full traceability

Every console action lands in the audit log; every AWS API call lands in CloudTrail — with actor, timestamp and affected resource.

Operational autonomy

You manage your users and your configuration from handover day. Our access is temporary and granted at your explicit request.

One instance per customer

Nothing shared between customers: state machine, IAM roles and observability isolated per instance.

Result

What changes, measured in engineering days.

Logistics SaaS in Peru · two applications in production

Before

Creating a new tenant took a full dedicated workday. In practice, three days on average — the person doing it kept getting pulled into other work. Demo environments for prospects competed for that same time.

After

Under 35 minutes, triggered by an admin from the console, with no involvement from the engineering team.

At three new tenants a month, that's roughly eight engineering days freed up every month — going back into the product instead of into infrastructure.

3 days → 35 min
tenant onboarding time
0
manual steps in the pipeline
100%
admin actions audited
Implementation

From first conversation to your first automated tenant.

  1. Step 01

    Diagnostic

    Thirty minutes, no cost. We review how you provision today and confirm whether the model fits your architecture.

  2. Step 02

    Technical assessment

    We map your applications, your CI/CD pipeline and your account structure. Output: scope, timeline and concrete prerequisites.

  3. Step 03

    Deployment

    We install the platform in your account, configured with your brand, your app catalog and your pipeline.

  4. Step 04

    Handover

    You get the admin user, team training and documentation. From there, you operate it.

What you need before we start

AWS Control Tower enabled, AWS Organizations configured, and your deployment workflows reachable through an API. If you don't have them yet, sorting that out is part of the assessment.

Questions

What people ask before deciding.

Why wouldn't we build this ourselves?

You can. It's several quarters of engineering — pipeline, console, authentication, audit, failure handling, infrastructure as code — that add nothing to your product. The question isn't whether your team is capable: it's whether that's the best use of your team for the next six months.

How is this different from assembling it with AWS services?

Control Plane doesn't replace Control Tower, Service Catalog or Step Functions — it orchestrates them. What we deliver is the layer AWS doesn't hand you built: the operations console, the tenant state model, failure handling, the audit trail and white-labeling.

Does Applying have access to our environment?

Not permanently. The platform deploys in your account and you operate it. Our access is temporary and granted at your explicit request.

Does it work if we don't use one AWS account per tenant?

The current version is built for account-level isolation. If your model is different, let's work through it in the diagnostic before you invest time.

How is it priced?

A setup fee per implementation plus a subscription per active tenant. Scope and figures are defined in the diagnostic, based on your tenant volume and the number of applications to deploy.

Next step

Tell us how you provision today.

Thirty minutes. We review your current process and tell you plainly whether this is worth it for you. Conversations in English or Spanish.

Built by Applying Consulting, an AWS Advanced Consulting Partner in Peru, Colombia and Chile. Control Plane started by solving a real problem for a SaaS customer that couldn't grow at the pace of its own sales pipeline.

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